Thursday October 9th (today) is the 2025 International Print Day and print professionals worldwide are invited to join the celebration.
The 2025 International Print Day is a day when, according to The Printerverse, ‘printing professionals worldwide will once again declare their love of print by sharing “printspiration” across social media with the hashtag #IPD25’.
This year, the accompanying hashtag for those seeking to be Print PC is #PrintSmart, which is about emphasizing the Integration, Relevance, Value and Sustainability of Print.
Deborah Corn, founder of International Print Day and Intergalactic Ambassador to The Printerverse at Print Media Centr, says: “#PrintSmart is about showing the world that print is most effective when partnered with technology. For printers, it is the technology that unlocks the ability to innovate, work faster, reduce waste, personalize at scale, and prove value with measurable results. For customers, technology opens the door to collaboration with knowledgeable printing partners who bring the tools, data, and strategy to enhance outcomes and show how powerfully print drives engagement.”
The official International Print Day 2025 poster, designed by Craig Bower of Design That Rocks, features a dynamic QR code powered by Digital Link, connecting users to a virtual assistant that instantly delivers insights on how to #PrintSmart, helping customers see how print + technology deliver stronger outcomes in marketing, sales, education, and communication.
Paula Rivero, CEO and Co-Founder of Digital Link, says: “Print has always delivered messages, but now it can respond too. Our mission is to help the industry print smarter by transforming printed materials into interactive, data-driven conversations that inform, answer questions, build trust, and provide meaningful engagement and loyalty for businesses and brands of all sizes.”
Now in its 11th year, International Print Day has become a global showcase for print’s creativity and innovation, generating more than 200 million social impressions to date. Join the celebration by downloading the 2025 International Print Day poster, sharing your own #PrintSmart projects, and helping print trend the planet on October 9th 2025.
