Outdoor advertising pioneer and oOh!media founder Brendon Cook will step down as managing director & CEO and from the company board during 2020. “I look forward to continuing to be a supportive, long term shareholder providing strategic advice to the company once transition to new leadership is complete.”
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| “I have been extremely fortunate to have worked with such a great team of people": Brendon Cook, CEO & MD oOh!media |
“Mr Cook will remain as MD and CEO and on the board until the completion of a global executive search and will then work with the Board to ensure an orderly and seamless transition to a new CEO,” said the company in an announcement to the ASX on Wednesday.
“As the founder of oOh!media, Mr Cook’s tremendous expertise and profile within the industry will continue to benefit the Company as he will take up a non-executive consulting role to provide ongoing strategic advice after the successful transition to a new CEO.”
oOh! Chairman, Tony Faure, acknowledged Cook’s contribution to the success of the company over the past 30 years.
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| "Brendon had the foresight": Tony Faure, chairman oOh!media |
“Brendon has been a true pioneer of the Out Of Home industry in Australia. Having founded oOh! in 1989, he has been an innovator and passionate industry leader. Brendon had the foresight to recognise the growth potential of digital and has been a powerful advocate for the development of new outdoor environments to capitalise on the rapid growth in media consumption habits away from home. He also led the development of new ways to measure the true value of the out of home segment.
“He has successfully led oOh!’s diversification strategy to build a data-centric, scalable multi- format business across billboards, retail, office buildings, street furniture, rail, universities, cafes and airports which leads the Australian and New Zealand markets. The company is in good shape and has a strong and established management team.
“On behalf of the Board and the entire team at oOh!, I want to thank Brendon for his enormous commitment and dedication to building and leading our business over the past 30 years. We look forward to continuing to work with Brendon in his new role.”
Cook said: “I have been extremely fortunate to have worked with such a great team of people over the past 30 years. To have witnessed the Company grow to the size and scale it is today is immensely satisfying and I am delighted I will continue to be part of the oOh! story to ensure it is well set up for the next stage of growth. With our integration now largely complete and a strong team in place, I believe now is the right time to make the transition.
“I look forward to continuing to be a supportive, long term shareholder providing strategic advice to the Company once transition to new leadership is complete.”
The Board has commenced a process with a leading global search firm to appoint a new MD and CEO.
The company – owner of wide format printer Cactus Imaging - confirmed its upgraded FY19 earnings guidance issued on 3 December 2019 to be towards the lower end of the $138 million to $143 million range, excluding integration costs and the impact from the change in accounting standards. The company will report its FY19 results on Monday 24 February 2020.
