Downloads will soon be available of a white paper prepared in the US by the International Sign Association (ISA) and Keypoint Intelligence, and sponsored by Avery Dennison and Roland DGA, titled Reaching Today’s Customers: A Guide for Wrap Shops.
“Wrap shops and adjacent businesses that are considering expanding into this vehicle wrapping can use this white paper to learn about current trends, common pitfalls, barriers to entry, and future areas of opportunity,” the ISA says.
“In addition to offering a brief overview about the history of wraps as a media for advertising and the most common applications, this white paper explores the current state of the market and considers what the future might hold."
The white paper will become available on June 4, 2020 and will be free until June 18, 2020.
Complete this form and you will receive a free copy of the report (valued at $US24.95) as soon as it is released.
Sign up to be reminded of the June 4 launch date at www.signs.org/wrapguide.
