An international panel of speakers will be announced in coming months for the 2023 World Outdoor Organisation Global Congress scheduled for Lisbon, Portugal on June 7-9 at the Epic Sana hotel and conference centre in the heart of the city.
WOOH conference venue the Epic Sana hotel, Lisbon, Portugal
"Lisbon 2023 is an opportunity for the industry to look forward and plot our course through a challenging future but one that is full of opportunities for a renascent and dynamic industry,” said WOO president Tom Goddard. “After two successful regional events in APAC and MENA, we look forward to our biggest and best Global Congress."
The Congress includes an opening reception, one and a half days of presentations and a social programme including the annual Awards Presentation and Gala Dinner.
Thursday June 8 will see a full day of presentations on the theme of the Expanding World of Out of Home, including Growing the Sector - Working Together, Maintaining OOH's Competitive Advantage - the natural home for great creativity and Responding to the Sustainability Challenge.
This will be followed by the WOO Awards Presentation and then Gala Dinner in the Sud Hall Lisboa with its spectacular views over the River Tagus.
Friday June 9 will be a half day of presentations on the theme of The Science of Out of Home, including the Growing Importance of Data Usage in OOH; Driving OOH Growth through Audience Measurement and Making OOH Easier to Buy - the Role of Programmatic.
“WOO is also pleased to announce that 2023 Global Congress prices will be held at the same level as the 2022 Global Congress in Toronto, which attracted over 400 delegates,” the organisation said.
Click HERE to download the Congress Flyer
The World Out of Home Organization is the only global Out of Home Association. Board members include the major International companies - JCDecaux and Clear Channel - as well as Ströer, Global Outdoor, blowUP media, OUTFRONT Media and Lamar from the US, Selvel One from India, Primedia from South Africa as well as OOH associations, the OAAA in the US, Alooh from Latin America and the OMA in Australia.
