The World Out of Home Organization’s second APAC Regional Forum in November this year will be held at the Conrad Bali Hilton, Indonesia from November 1-3.
“The Forum gives delegates one and a half days of presentations on the Expanding World of Out of Home from Media Owners, Buyers, Tech Suppliers and Clients from both local and international markets,” WOO says.
“Topics cover all aspects of Out of Home and the programme will include specific breakout sessions on driving OOH growth through Audience Measurement as well as the growing impact of automation and the programmatic buying of OOH." Details of the full speaker programme will be released in coming weeks.
The first APAC Regional Forum, with over 200 delegates, was held in Kuala Lumpur, Malaysia, in October 2022. WOO has already announced that its next Global Congress will also be held in APAC, in Hong Kong from June 5-7 2024. Its recent Global Congress in Lisbon attracted a record 525 delegates.
"All the evidence is that there is a terrific appetite for industry-wide face to face meetings as Out of Home bounces back from the dark days of lockdown,” Goddard says. “We are already planning an in person African event to take place early in 2024. More details to follow in the coming months."
CLICK HERE TO REGISTER FOR THE FORUM
The registration fee for WOO Members is €300 Euros and €450 for non-members.
For further information: contact Richard Saturley at richard@worldooh.org
Delegates will be able to register for the Forum and access a special forum hotel rate via the registration link.
The World Out of Home Organization is the only global Out of Home Association, working to promote and improve the OOH industry on behalf of its members. Board members include the major international companies - JCDecaux and Clear Channel - as well as Ströer, Global Outdoor, blowUP media from Europe, OUTFRONT Media and Lamar from the US, Selvel One from India, Primedia from South Africa, oOh!media from Australia and Asiaray from Hong Kong. In addition, the following OOH associations are represented on the Board, the OAAA in the US, Alooh from Latin America, the FAW from Germany and the OMA in Australia.