Victoria’s oldest plan printing company, Creffield Digital Print, has become the first Australian printer to install Océ’s newest wide format colour system, the Océ ColorWave 600.
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Frank Velman, managing director of Creffield, holds a tonergel magazine, in front of his new Océ ColorWave 600 wide format printer. |
Victoria’s oldest plan printing company, Creffield Digital Print, has become the first Australian printer to install Océ’s newest wide format colour system, the Océ ColorWave 600.
Creffield, with offices in West Melbourne and South Melbourne, took delivery of the new system, the first to feature Océ’s unique CrystalPoint technology, early in November. Five other Océ ColorWave 600 systems are due for delivery in the next few months, following their successful appearance at the Visual Impact Image expo in Sydney.
Paul Whitehead, Marketing Manager, Technical Document Systems of Océ Australia Limited, said that the Visual Impact Image Expo result was very gratifying for Océ as the product was not due to be officially launched in Australia until December.
“The expo gave us the opportunity to showcase the new technology in advance and we were overwhelmed at the response it received,” he said.
“Creffield is a long time customer of Océ and we’re delighted they are the first to implement CrystalPoint technology in Australia.”
Frank Veltman, Managing Director of Creffield, said the new system fitted in well with Creffield’s diversification plans.
“The Océ ColorWave 600, with its ability to print on plain and recycled paper, gives us speed, price and environmental advantages,” he said. “The quality of the finish is exceptional and, to be able to provide printouts of this calibre on inexpensive paper at speeds of only 30 seconds for A0 size, opens up new markets to supplement our traditional plan printing customers.
“We now have a substantial customer base in retail and entertainment, who are delighted with the output we have shown them from the Océ ColorWave 600. This gives them the ability to produce promotional materials for sales or events at extremely short notice. Additionally, we can produce exceptional quality for government customers who demand work on recycled stocks.”
Combining the strengths of inkjet and toner in the one system, Océ CrystalPoint changes the way wide format prints are made, converting colour Océ TonerPearls into a gel. This tonergel is then jetted and crystallised onto the media, producing crisp, waterfast high quality images with extremely accurate dot placement.
Frank Veltman said Creffield, which was established 120 years ago, owed its survival for such a long time to early adoption of new technology. “We see the Océ ColorWave 600 as a continuation of this philosophy,” he said.
“It’s great technology that enables Creffield to seek out new markets with an innovative product that’s able to deliver economic and quality benefits even in the current economic downturn.”
Océ Australia
www.oce.com.au
