In the wake of the tremendous success of the first four Awards, MACtac is pleased to announce the ‘MACtac Worldwide Awards 2008’. An event that looks set to be even more exciting than previous years.
All visual communication stakeholders may register to take part: graphic designers, applicators, silk screen printers, digital printers, converters, adverting agencies along with end users throughout the world. Three different panels of experts will be called upon to review the projects and award prizes to the successful entrants in the following regions: North America, Europe/Latin America and Asia/Oceania/Middle East/Africa. MACtac is staging the competition in all three regions at the same time so the entrants may be assessed on the basis of the most objective cultural and commercial criteria possible.
"The winning projects will offer an invaluable source of inspiration for our industry", claims Max Linder, head of Communication and Marketing services for MACtac Europe, adding “They will be unveiled to the world's B2B press, published on our Internet site and featured in our prize-winners catalogue, which is distributed to thousands of leading advertising agencies, designers and end users deploying or producing images for branding purposes. Now more than ever, the MACtac Worldwide Awards are facilitating a creative interchange not only between countries but also between continents.”
Assessment Criteria
Entries are judged on two criteria: Creative Talent (the design and impact of the message) and Technical Performance (transformation and application capability, which will be assessed in the light of the intricacy, scale, structure and effectiveness of the project).
Panel
Complete impartial and professional judging is guaranteed as the panel for each region will comprise of independent experts selected in various fields: advertising, design, digital printing, graphic design and application techniques plus editors-in-chief working for leading magazines in the graphic industry.
Prizes
The panel will choose a winner from each region (America, Europe, and International) for each of the four categories: Vehicles, External visuals, Interior visuals and State-of-the-art techniques. For the first time, a special prize will be awarded by a leading publicist for the project believed to be the most striking and innovative. The panel will also select winners within each region (e.g. International-Oceania (Australia/New Zealand)) without distinction of category.
Winners in each category will win a luxury trip for two. Participants heading the list within each region will win a weekend for two in a luxury hotel. The most valuable prize is the free publicity and attention winning entries receive on a global scale by way of the prestigious MACtac Awards Prize book which is distributed to major clients and specifiers in every market and coverage in the local press and industry magazines.
Details about the competition and a registration form may be obtained from: the MACtac Awards 2008 site: www.mactac-world-awards.com, emailing awards@mactac.co.nz or free phone 1800 005 306
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| International Technical Achievement Award won by Vision On New Zealand MG before wrap |
MG After wrap - see below for front view |
