IPEX 2014 loses another major exhibitor as Mimaki is re-directing its trade show focus to FESPA, so that it can target companies operating in the sign, large format and textile sectors.
With the company now firmly committed to FESPA, it will no longer be participating at IPEX 2014.
In 2012 Mimaki launched a raft of innovative products and enjoyed significant success at tradeshows across Europe, spurring the company to establish a dedicated EMEA (Europe, Middle East and Africa) operation. Mimaki has decided to participate at FESPA so that it can continue to build on its momentum in Europe.
FESPA 2013 – which is being staged in London this year from June 25 to June 29 – is an important exhibition for Mimaki, as it’s the largest trade show specifically tailored for the wide-format print industry – one of the company’s core markets. At the event Mimaki will be able to meet with delegates from the digital printing, screen printing, industrial and textile sectors.
Also in 2014 Mimaki will exhibit at FESPA 2014, which is being staged in Munich, Germany. By participating at an event that moves from country to country, Mimaki is able to meet face-to-face with customers and prospects operating in different local markets.
Mike Horsten, Marketing Manager of Mimaki EMEA comments: “2012 was a very big year for us in Europe. We launched lots of new products, attended lots of exhibitions, and were lucky enough to walk away with some industry awards.
“Having made such great strides in Europe, it makes more sense that we attend FESPA, where we can strengthen our relationships with our customers, partners and prospects in this key region. We’re looking forward to show and see it as the ideal platform to share ideas with like-minded individuals, and engage with print professionals, brands and designers from across Europe.”
Mimaki Europe
www.mimakieurope.com
