Following its appointment as an authorised dealer for Roland DG Australia, Photo Direct’s increased presence in the print industry will promote new channels of business opportunity for print shop owners.
“We’re delighted to be appointed by Roland DG,” says Tracy Lints the Sales Director at Photo Direct Pty Ltd. “With the ever-increasing convergence between the printing and photo industries this new relationship will ensure both 
forward-looking print and photo businesses can immediately benefit from the value-added opportunities available from each company.”
“For example one of the key benefits we see for our photo-based customers investing in a Roland printer is the Roland DG Care program. This innovative program offers a complete range of premium services and products including comprehensive warranties to assure the continuity of our customers’ business. Another highlight is that each Roland printer is supplied with its intuitive VersaWorks® RIP software with automatic free updates, as well as regular training courses so staff can get the most out of the investment a business has made,” adds Tracy. “ VersaWorks® is one of the most widely installed RIP software programs worldwide and can manage up to 4 Roland devices, making it ideal for high capacity print environments as well as smaller operations looking to maximise workflow efficiencies.”
Photo Direct customers will also have access to a broad range of products from personalised wall paper, repositionable indoor or outdoor posters and point of sale, stickers, labels, decals, custom apparel, phone covers, backlit signs, window displays, as well, of course, as fine art and photographic printing.
On the flipside printing-based businesses can more confidently access Photo Direct’s broad range of products such as canvas stretching systems, acrylic wall display mounting systems (Innova mill) and various other display options that are easily promoted and enable business owners to add value to their customers. In addition to display products there are also services like LifePics that provide the ability for print shops to complement their online presence and enable its customers to store, share, order prints and personalize thousands of creative and fun photo products thus opening up the potential of this huge market.
Photo Direct have branches in Blackburn, Victoria and Auckland, New Zealand.
Photo Direct
www.photodirect.com.au
