UK digital manufacturing company Fluxaxis used its Massivit 1800 3D Printer to print stunning life-size figures that feature in a ‘Make Blood Cancer Visible’ campaign for pharmaceutical company, Janssen. Meanwhile, an increase in sales has led to Massivit opening a new European demo centre in Belgium.
The figures were used by Fluxaxis' customer Windsor Workshop to create molds for a series of ten life-size human bodies designed to convey the invisible nature of blood cancer.
Fluxaxis produced the models on its Massivit 1800 3D Printer in less than eight hours each, which drastically reduced the time and costs involved in creating the display compared to traditional production methods.
Designed to give blood cancer priority and recognition within the UK, real-life recordings of people with the disease were emitted from internally lit human figures to enhance the sensory impact. The campaign travelled to locations across London, Cardiff, Manchester and Edinburgh and received widespread attention across social media platforms.
Meanwhile, Massivit 3D Printing, a leading provider of large format 3D printing solutions, is “addressing a rise in sales driven by an EMEA-wide surge in interest in 3D printing” with the opening of a new European demo centre in Belgium.
In partnership with the company’s successful local dealer, Digital Dot, Massivit 3D is opening the new 160 sqm centre, next to Brussels’ main airport, to showcase its large format 3D printing solutions. Located in the cradle of Belgium’s large format 2D printing sector, it is easily accessible with close transport links.
The new demo centre will provide a central location for Massivit 3D’s European dealer network to host potential customers who are keen to test out the creative possibilities that large format 3D printing technology delivers. Visitors will be able to experience live 3D printing sessions on both a Massivit 1800 Flagship 3D Printer and a Massivit 1500 Exploration 3D Printer.
“Being closer to our customers and prospects is a priority for us,” says Massivit 3D CEO, Avner Israeli. “With this EMEA demo centre, PSPs will now be able to gain more immediate access to the technology making it easier for them to grasp the prospective growth opportunities available with Massivit 3D large format 3D printing.”
The new demo centre will be officially opened on 16th January, 2019.
