HP delivered the scoop of the week at the Dscoop Edge Rockies event in Denver, Colorado, unveiling a significant expansion of its industrial print portfolio, with the launch of the new HP Indigo 7K+ Digital Press, alongside AI-powered workflow and various automation and robotic innovations designed to help Print Service Providers (PSPs) unlock more profitable growth.

HP Indigo 7k press

Haim Levit, Senior VP and Division President at HP Industrial Print, says: “As digital print scales to meet new demands, our customers are no longer buying presses alone. They are investing in outcomes: predictable productivity and speed at scale. With the launch of the HP Indigo 7K+ Digital Press and news of our collaboration with GoMake - a cloud-native, AI-assisted quotation and production management solution for small and mid-sized PSPs and converters - we’re showing how our commitment to Nonstop Digital Printing delivers those outcomes by connecting press innovation, intelligent workflows, and AI driven reliability across the entire production lifecycle.”

The new HP Indigo 7K+ Digital Press, which is expected to be available through local HP Indigo distributor Currie Group later this year, is built on the 7X00 platform and boosts HP’s offering for the A3 mid-range commercial print market. It can reach speeds of 160 colour pages per minute and has seven ink stations with 20-plus speciality inks available. It also features an additional Eco Print Mode with a four-colour option that uses thinner layers of ink to help with text-heavy or less image-sensitive jobs.

The new digital press also incorporates on-press automation and AI tools, aimed at streamlining manual processes and ‘enabling more efficient, data-driven decision-making’.

Noam Zilbershtain, VP and General Manager of HP Indigo, says: “With the introduction of this new press, we are strengthening our commitment to the commercial A3 market while accelerating momentum across commercial B2, labels, and flexible packaging. The press addresses mid-range customers’ needs for higher automation and operational simplicity, along with better economics and flexible print mode options, to support both high margin specialty applications and cost-efficient everyday jobs.”

In addition to announcing its AI collaboration with GoMake, HP also used the event to showcase its collaboration with MoviGo Robotics and the development of Automated Mobile Robots (AMRs) designed for B2 pallets used with HP Indigo commercial sheetfed presses, and for postal pallets, carts, and racks, marking the first time HP will sell and support AMRs directly.

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